Persona(s)
Novice
Persona appears to be more assumption-based than research-based.Competent
Persona is clearly research-based, includes relevant information.Proficient
Persona is super relevant to the project, and feels like a “real” person that we could imagine using the product.Expert
Primary, secondary and tertiary personas have been considered, all at a proficient level. Personas include information targeted to guiding the project.See Also
Competencies
- Information Architecture Card Sorting
- Leadership Presenting Design Decisions
- Discovery Problem Statement
- Discovery Scenario
- Discovery Surveys
- Discovery Task Analysis
- Discovery User Interview Findings
Lessons
Resources
Articles
- Five Factors for Successful Persona Projects
- Interviewing Humans
- Revisiting Proto-Personas for Executive Alignment
- Using Proto-Personas for Executive Alignment
- When to Use Which User-Experience Research Methods
- Contextual Inquiry: Leave Your Office to Find Design Ideas
- Cultural Probes
- Methods for research: Contextual Inquiry
Books
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Interdisciplinary Interaction Design
by James Pannafino -
Just Enough Research
by Erika Hall -
Mental Models
by Indi Young -
The User Experience Team of One
by Leah Buley