Macro-copy
Novice
Macro-copy is fairly generic or over-/under-used.Competent
Macro-copy is specific and used appropriately amount to guide the user.Proficient
Macro-copy is used deliberately throughout, and tone of voice has clearly been considered as appropriate.Expert
Macro-copy is 🔥See Also
Competencies
- Information Architecture Content Audit
- Leadership Design Report
- Interaction Design Forms
- Writing Micro-copy
- Writing Tone Consistency
- Visual Design Presentation Slides Design
Resources
Books
Bird by Bird
by Anne LamottHow to Make Sense of Any Mess
by Abby CovertStorytelling for User Experience
by Whitney Quesenbery, Kevin BrooksThe Elements of Content Strategy
by Erin KissaneWriting Is Designing
by Michael J. Metts, Andy Welfle