There’s an app for that!

Design a single-function “utility” app based on open-ended generative research.

Team Size
2–3 people
3–4 days
  • Index cards
  • Pens
  • Digital design tool
  • Presentation app
  • High-fidelity prototype
  • Style guide
  • Slide deck
  • Presentation


Your team will be designing a single-function “utility” app. Choose from one of the examples below or pick your own!



Your presentation should answer the following questions:

  1. What were your research goals and what did you discover?
  2. Who is this app designed for and what need does it serve for them?
  3. How would a user operate your product?
  4. How were your design decisions connected to your research findings?
  5. What variations on your design did you explore?
  6. How did findings from testing inform your design iterations?
  7. What patterns and components are in use in your final design?
  8. What would you do differently next time?

Make sure to share the presentation equally amongst your teammates! (And watch out for smooth handoffs between speakers.)


For this prototype, you’ll be delivering a high-fidelity prototype with detailed interactions built in Figma.

Style guide

You’ll be developing a new visual design to complement your app, and it’s expected that you’ll deliver a style guide to illustrate how the design system works.